James Poulter

James Poulter is the former Head of Lego Group’s Emerging Platform team and a leading thought leader and keynote speaker on the future of work, voice technology, conversational artificial intelligence, and social media.

James is an experienced marketer and communications professional with over 10 years of experience. When Head of The Lego Group’s Emerging Platforms & Partnerships team as part of the Digital Consumer Engagement division, James pursued new technologies, platforms, and partners to build digital consumer engagement with Lego customers, shoppers and consumers on a global basis.

He devised and developed social features such as Lego Life’s emoji keyboard, custom characters, and moderation system. James also oversaw the launch of Lego’s global partnership with Giphy leading the Lego channel to accrue over 1 Billion GIF views in its first year.

Prior to joining Lego, James worked for a number of the world’s leading marketing, advertising and public relations firms including Edelman and Ogilvy leading digital marketing, mobile and social campaigns both in EMEA and globally as well as new business efforts for clients such as Diageo, Unilever, Bose, PayPal, HP and Adobe.

More recently, James founded Voice2, which is the UK’s leading voice and conversational AI Community.

In December 2018 he launched Vixen Labs – which is a company that specialises in Voice User Experience (VUX) which includes design and strategy – helping companies to embody their brand and give their customers greater experiences.

James believes that Voice-First interfaces and Conversational Artificial Intelligence have the power to make the way we experience the internet and the content on it more human, empathetic and healthier for everyone. In his speeches he explains how voice is a becoming the anecdote to our digital obsessions.

Away from work James is an advisor to the Church of England’s digital board is also the host of the show “Signal” for The MediaNet which explores on a monthly basis the intersection between faith, media, and technology.

James Poulter’s speaking topics include:

THE AI Battle Ahead – The What When Why & How? 
As the field of artificial intelligence continues to grow and evolve, we are seeing major players like Google, Amazon, and Meta entering the space and competing with OpenAI for dominance in the area of large language models (LLMs). This competition is driving innovation which is great news for businesses looking to leverage the power of AI. But what is coming? When can you expect this to really impact the way you work? Why is it important to learn more and embrace these technologies, and how can you benefit from the new wave of AI? In this speech, James Poulter looks at how the future is arriving fast and how you can use it, and how it can impact any industry from heath, tech, retail, and education.

"The Robots Are Coming: The AI Driven Marketer."
This engaging keynote talk explores how marketers can harness the power of conversational AI and generative models to enhance their marketing strategies and connect with customers on a deeper level. James will guide the audience through the essential human skills needed to effectively leverage AI, demonstrating how AI can help create personalized experiences, improve customer support, and optimize marketing efforts. He will also discuss the necessary organizational changes to successfully integrate AI within marketing teams, while fostering a culture of innovation, collaboration, and ethical responsibility. Join James to discover how embracing AI-driven marketing can lead to increased sales performance, better ROI, and stronger brand loyalty.

Welcome To The MeetingVerse - How Web 3.0 is coming to eat the boardroom. In this session we will look at the ever growing "metaverse" and help delegates understand what it is, and crucially, what it isn't. Giving insights into how Web 3.0 Technology is going to change the way we work, meet, learn and develop and the expectations of the next generation of workers. As we emerge from the pandemic we will look at the impacts that COVID has had on our ways of working and where technology like AR, VR, NFTs and Voice tech could change our workplaces in the future.

CTL – ALT- DEL - The Digital Revolution has already changed the way we work and communicate with our clients, but the future of the workplace has faced further challenges with the impact of COVID-19. In this presentation James Poulter looks at how you can continue to build a culture of innovation and what will need to change in order for companies to evolve to the new ways of working. Using some real-life examples from his time at Lego, Edelman and Ogilvy, James looks at what new controls (CTL) will need to be in place to allow a return to work. What will need to be altered (ALT) to allow your team to innovate, work together and still maybe work from home with a new work/life balance -  and what will need to deleted (DEL) from previous ways of working. There is no choice now to innovate – innovate is essential to survive.

The Voice Revolution & AI – In this presentation James talks on the impact of voice technology and how it is becoming the anecdote to our digital distraction and impact it will have and can have in the future.

The Future in 2025 – In this presentation James takes you into the not too distant future to look at the real impact of new and advancing existing technologies and how they will impact individuals lives in a 24 hour period and what long term benefits they will bring.

How technology is changing the way we connect face to face

The Ethics & Morality of Digital Technology

Innovation of Play – Building a Playful Culture

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